The aromas on the beer are of cloves, gingerbread, cinnamon, nutmeg, maybe some pumpkin spice but it is not very fragrant. The flavors of this beer are not too strong. I can tell that there is some cinnamon, some ginger spice, a little bit of biscuit, ginger bread, some grainy cereal, faint chocolate and coffee, and somewhat of banana notes as well in the after taste. While this beer is not super overwhelming, it is still pretty good. Very drinkable and goes down well. Worthy of a taste although Sam Adams Merry Michief I think is a better alternative for the holiday season. Still, if you want a gingerbread beer that comes in a pack to share got get this one.